Inspired to take action by the Bye Buy Childhood campaign, Mothers’ Union in Ireland produced a ready-to-send postcard for complaints about unsuitable television content shown outside the watershed.
All-Ireland Mothers’ Union produced two versions of the postcard – one pre-addressed to Ofcom (for complaints in the North) and one to the Broadcasting Authority of Ireland (for complaints in the Republic) – for people to fill in the details of their complaint.
The postcard was launched at the All-Ireland Leadership conference and a press release helped gain media coverage.
“Our postcard campaign can make a difference to us all – and most importantly, to our children”